What we do:
We work with political campaigns (candidates, PACs, super PACs, ballot initiatives), legislative caucuses, and advocacy groups to provide data-driven, precinct-level outreach and messaging strategies. We also design and deploy strategies to mobilize and engage voters/constituents.
We provide three broad-level services:
Our metrics of success are defined by our proprietary model of voter/constituent engagement.
- We understand what motivates people to vote and engage in civic activities.
- Our data nerds use science to identify patterns that guide our efforts.
- We run 48-hour experiments that enable us to close ineffective tactics quickly.
- Our creatives are true, outside-the-box experience designers.
- We connect the dots between the ground game and the digital game.
- We incorporate the voters’/constituents’ own words in our messaging.
- We help campaigns spend less money while reaching more voters or constituents.